Browsing by Subject "ict"

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    • Specialization versus generalization of tourist promotion in Europe 

      Fernández-Bendito, Víctor V.; Mihi-Ramírez, Antonio; Kumpikaitė, Vilmantė (International Scientific Conference „Contemporary Issues in Business, Management and Education ‘2012“, 2012)
      This paper analyses the level of specialization of several international tourist information on/off line campaigns of different tourist organisations that promote and trade the tourism in the highest European tourist ...