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dc.contributor.authorMolek-Kozakowska, Katarzyna Barbara
dc.contributor.authorKampka, Agnieszka
dc.date.accessioned2023-09-18T16:08:45Z
dc.date.available2023-09-18T16:08:45Z
dc.date.issued2021
dc.identifier.issn2345-0479
dc.identifier.urihttps://etalpykla.vilniustech.lt/handle/123456789/111764
dc.description.abstractThis article reviews literature on visual rhetoric in political campaigning and synthesizes several strands of current research devoted to the rhetorical potential of communicating with visuals in online environments. It uses rhetorical concepts of identification and manoeuvring, as well as the category of topos, to discuss the implications of an abductive analysis of a coded corpus of 1976 Instagram images posted during 2019 election to the European Parliament campaign in Poland. On this basis, the article offers recommendations related to the awareness of topoi in visual rhetoric to foster users’ creative inventory. In the context of increasingly strategically designed and creative online political communications, scholarship should offer guidance on how to parse images according to how they (mis)represent political reality to fit the purposes of elite communicators, and how to challenge them.eng
dc.formatPDF
dc.format.extentp. 307-322
dc.format.mediumtekstas / txt
dc.language.isoeng
dc.relation.isreferencedbyScopus
dc.relation.isreferencedbyDOAJ
dc.relation.isreferencedbyDimensions
dc.relation.isreferencedbyProQuest Central
dc.relation.isreferencedbyGale's Academic OneFile
dc.relation.isreferencedbyAcademic Search Complete
dc.rightsLaisvai prieinamas internete
dc.source.urihttps://doi.org/10.3846/cs.2021.14524
dc.source.urihttps://talpykla.elaba.lt/elaba-fedora/objects/elaba:103554777/datastreams/MAIN/content
dc.titleCreative reconstructions of political imagery in an Instagram - based election campaign: implications for visual rhetorical literacy
dc.typeStraipsnis Scopus DB / Article in Scopus DB
dcterms.accessRightsThis is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.
dcterms.licenseCreative Commons – Attribution – 4.0 International
dcterms.references33
dc.type.pubtypeS2 - Straipsnis Scopus DB / Scopus DB article
dc.contributor.institutionUniversity of Opole Vilniaus Gedimino technikos universitetas
dc.contributor.institutionWarsaw University of Life Sciences
dc.contributor.facultyKūrybinių industrijų fakultetas / Faculty of Creative Industries
dc.subject.researchfieldS 008 - Komunikacija ir informacija / Communication and information
dc.subject.vgtuprioritizedfieldsEV04 - Komunikacijos valdymas įtraukioje ir kūrybingoje visuomenėje / Communication management in inclusive and creative society
dc.subject.ltspecializationsL103 - Įtrauki ir kūrybinga visuomenė / Inclusive and creative society
dc.subject.encreative reconstruction
dc.subject.enInstagram
dc.subject.enpolitical campaign
dc.subject.enrhetorical literacy
dc.subject.entopos
dc.subject.envisual manoeuvring
dcterms.sourcetitleCreativity studies
dc.description.issueiss. 2
dc.description.volumevol. 14
dc.publisher.nameVilnius Gediminas Technical University
dc.publisher.cityVilnius
dc.identifier.doi10.3846/cs.2021.14524
dc.identifier.elaba103554777


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