Research analysis of China’s corporate identity, image and reputation

Abstract

In this 20-21st century, the exciting advent of globalization was mostly forced to greatly compete China global and international material inputs, outputs, international partners, global customers and big market share, but without any prior deep knowledge and strict application of mainly and strategically laid path and the international establishment of biggest critical factors that justify enormous success in these global areas the prominent survival and relevance is mostly threatened. The big concept of global China’s corporate identity, image and also corporation is considered to be the central to solving the main and essential research scientific problem addressed of different combining the effects of global and international business or trade. Mainly corporate reputation, image and identity strictly can be seen as a strategic global and international social resource or a big economic resource that can lead to China enormous competitive advantage.