| dc.contributor.author | Kucko, Irena | |
| dc.date.accessioned | 2023-09-18T20:50:23Z | |
| dc.date.available | 2023-09-18T20:50:23Z | |
| dc.date.issued | 2004 | |
| dc.identifier.issn | 1648-9098 | |
| dc.identifier.other | (BIS)VGT02-000009616 | |
| dc.identifier.uri | https://etalpykla.vilniustech.lt/handle/123456789/152792 | |
| dc.description.abstract | The purpose of this paper is to analise the marketing problems that mutual funds collide with in developed countries, to compare with the situation which has formed in developing markets and to seek for the solutions. It is gone into deep ofsuch problems as market research, trademark creation, advertising, public relations, dealing with investors and distribution. | eng |
| dc.format.extent | p. 147-153 | |
| dc.format.medium | tekstas / txt | |
| dc.language.iso | lit | |
| dc.title | Kaip sprendžiami marketingo klausimai investiciniuose fonduose | |
| dc.title.alternative | Marketing solutions in mutual funds | |
| dc.type | Straipsnis kitame recenzuotame leidinyje / Article in other peer-reviewed source | |
| dcterms.references | 0 | |
| dc.type.pubtype | S4 - Straipsnis kitame recenzuotame leidinyje / Article in other peer-reviewed publication | |
| dc.contributor.institution | Vilniaus Gedimino technikos universitetas | |
| dc.contributor.faculty | Verslo vadybos fakultetas / Faculty of Business Management | |
| dc.subject.researchfield | S 004 - Ekonomika / Economics | |
| dcterms.sourcetitle | Ekonomika ir vadyba: aktualijos ir perspektyvos 2004 : Ernesto Galvanausko mokslinė konferencija | |
| dc.publisher.name | Šiaulių universiteto leidykla | |
| dc.publisher.city | Šiauliai | |
| dc.identifier.elaba | 3691153 | |
