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Model of Electronic Media for brand building
(2022)
In the last decade, using Electronic Media Marketing (EMM) had a big impact on Brand Building companies. It addresses the need to use tools more efficiently. This study focuses on creating a model of Electronic Media ...
Paslaugų moduliarizavimo sprendimų parama
(2022)
Disertacijoje nagrinėjama paslaugų kokybės ir teikimo sąnaudų suderinimo problema, taikant moduliarumo principus. Tyrimų objektas – paslaugų moduliarizavimo sprendimų parama. Darbo tikslas – sukurti paslaugų modulia-rizavimo ...
The impact of the human and social capital of the board of directors on the internationalization of small and medium-sized enterprises
(2022)
Fragmented studies analyze SME internationalization from perspectives of international entrepreneurship and resource-based view, considering the role of the board and the board’s capital (Bjørnåli & Aspelund, 2012; Barroso ...