Innovative approaches in the management of competitiveness of businesses

Abstract

Authors of study within the monograph came to conclusion that need use of innovative approaches to business development and management of competitiveness, methodical toolkit of forecasting of business development, formation of competitive advantages, effective use of resource potential. Basic research focuses on issues of introduction of innovative approaches to information security, formation of logistics systems, legal regulation of functioning clusters, efficient use of p ersonnel, development of export potential, ecological aspects of businesses. Research results have been implement ed on various models of functioning businesses in trade, industry, agricultural sector, which have an innovative component and allows you to en sure competitiveness in the context of globalization. Results obtained during the research can be used in decision - making at level of how business, and at level of local governments on formation of competitive advantage and business development. Results ca n also be used by students and young scientists on modern concepts of development of enterprises in face of increasing competition and formation of competitive advantages on market of goods and services.