Analysis of the electronic and mobile business concepts

Abstract

Emerging technologies and rapid developments in mobile networks and wireless information systems nowadays are researched and adopted worldwide. Innovative and new business models are continually performing and could become a major benchmark in the electronic organization field. Technological development is becoming increasingly faster and the time interval between revolutionary discoveries becomes shorter (Davidavičienė, 2012). Understanding and attempting to design them are everyday more important issues. The differentiation of mobile business aspects from electronic business dimensions are a set of the parameters that did set mobile business services to leading positions. One of the biggest partitive attribute between electronic mobile business applications is the working options of the user. But what should be the future approaches. After the analysis of scientific literature (Brown, Green 2012; Preece, 2015; Sabaityte 2017) we identified the main reasons that encourage companies to implement electronic and mobile business models were distinguished: globalization (geographical boundaries between markets disappear, number of competitors grows and diversity increases); time-based competition (the ability to monitor the competition and quickly respond to the ever changing situation); mobility based user needs (even though consumer demand is constantly changing, there is a possibility to quickly react to the changes and propose new solutions). Electronic business environment did constrain the user work at the stationary position. While mobile business applications allows the user work in total mobility conditions. Also new network based applications can handle many of the services features, which can add value to mobile business services. As stated GubbiT et al. (2013), the evolution of the next generation mobile system will depend on the creativity of the users in designing new applications and Internet of Things (IoT) is an ideal emerging technology to influence this domain by providing new evolving data and the required computational resources for creating revolutionary apps, based on the customer orientated mobile services and providing new possibilities for mobile business development directions. Mobile business t is the result of the electronic business and information technologies evolution. It should be emphasized that virtually all e-business functions were transferred to the mobile environment, while only a small number of emerging m-business functions had been transferred to a stationary electronic media. M-business characteristics can be specified by detailing some of the functions based on MICT possibilities and aspects of the m-business environment: user’s aspect, equipment differences, multifunctional services, geographical position, flexible settings in real time, third-party applications, flexible services, flexible user’s location (Chlivickas et al., 2009; Gao et al., 2014; Wang et al., 2014). One of the m-business’s advantages is the potential to provide more new functions and possibilities in the business aspect. For the value adding, mobile business services should take real advantage of electronic business services, with the opportunities creating, configuring, integrating, upgrading, troubleshooting, and maintaining new business models. A variety of mobile business service offerings that could take advantage of electronic business are presented. A treatment is suggested to add value and differentiate mobile business services, so that they continue to remain profitable. One of the main m-business advantages is that m-business solutions enable to provide new, in the aspect of business, functions. By detailing some of the functions based on the capabilities of mobile information and communications technology it is possible to specify the m-business’s and its medium’s difference from the e-business. While most business users are satisfied with existing e-business solutions, it will become impossible to compete in business if capabilities of the new m-business solutions will not be taken into account. In the course of technological progress more and more new technologies are applied in the m-business while the e-business technologies remain the same