Rizika ir draudimas kainodaroje

Abstract

Pricing risk, insurance, and the influence of price fluctuation on a companyﾒs economic activities are analysed in this article. There are two basic compound parts of profit in the profit structure of a company - constant or guaranteed part without risk, and the part with possible fluctuation in the market. Every company has to determine its pricing risk level, compare it with alternatives and choose the one that is the best for the companyﾒs risk management strategy, while at the same time leading to earning the highest profit margins. ...