Browsing International Scientific Conference “Business and Management" by Author "Ludviga, Iveta"
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National identity and culture grounded competitive advantage: innovative business models
Ludviga, Iveta (7th International Scientific Conference “Business and Management 2012”, 2012)Fastest growing and most successful firms appear to have taken advantage of environmental changes and developed novel business models to create and sustain competitive advantages. This research aims to present the close ... -
Organisational change: generational differences in reaction and commitment
Ludviga, Iveta; Senņikova, Irina (9th International Scientific Conference “Business and Management 2016”, 2016)Organizational acceptance of change and the willingness to embrace it is largely dependent on employees and their experiences – generations respond to change differently, especially when change is related to information ... -
Use of gamification in human resource management: impact on engagement and satisfaction
Ērgle, Daiga; Ludviga, Iveta (10th International Scientific Conference “Business and Management 2018”, 2018)The use of games, also called gamification, is innovative an approach in contemporary human resource management. The aim of this research is to assess whether gamification, if used in HR processes, can increase engagement ...