Browsing International Scientific Conference “Business and Management" by Institution "University of Pardubice"
Now showing items 1-18 of 18
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Application of project management methods and tools by chemical industry companies in the Czech Republic
(10th International Scientific Conference “Business and Management 2018”, 2018)The article deals with the application of project management methods and tools by chemical industry companies in the Czech Republic. There are identifiedsignificant project management methods and tools and classifies them ... -
Application of project management methods and tools with respect to the project life cycle and the project type
(9th International Scientific Conference “Business and Management 2016”, 2016)The project management theory and standards offer a wide range of project management methods and tools. To ensure the maximum possible effectiveness of application of a particular methods or tools, it is necessary to assess ... -
Assessment of cooperation within chosen supply system in the czech chemical industry
(9th International Scientific Conference “Business and Management 2016”, 2016)Cost effective creation of value through integration of logistic processes is considered as a significant source of competitive advantage of applied logistics. This transition to supply systems with a dynamic structure ... -
Assessment of financial benefits of selected mezzanine financing instruments
(9th International Scientific Conference “Business and Management 2016”, 2016)The paper deals with the problems of assessment of financial benefits of subordinated loans and convertible bonds. The paper authors aim to propose and verify methodology for assessment of the financial benefits of ... -
Assessment of sustainability aspects in a company
(7th International Scientific Conference “Business and Management 2012”, 2012)Having sustainability as a goal, decisions on products or processes within a company requires integrating technical, economic, environmental and social aspects of all activities being made. Technical and economical aspects ... -
Customer service quality in B2B market from the buyer’s perspective
(10th International Scientific Conference “Business and Management 2018”, 2018)The importance of services for companies is significant and still increasing. Customers expect fulfilment of their requirements concerning not only the product, but also the quality of services relating to this product. ... -
Demand planning specifics in food industry enterprises
(7th International Scientific Conference “Business and Management 2012”, 2012)With the development of modern approaches to integrated planning of business processes, importance has been increasing of forecasting future customer demand, also called demand planning. Although the main aim of the demand ... -
Diversity management in the context of corporate social responsibility
(10th International Scientific Conference “Business and Management 2018”, 2018)During last years there are many new modern attitudes and trends in the field of human resources management. The article is focused to one of these trends – diversity management. The aim of the authors is to evaluate single ... -
The importance of building positive reputation of chemical industry companies for development of reationships within supply chains
(9th International Scientific Conference “Business and Management 2016”, 2016)Recent surveys on the B2B market in the Czech Republic show clearly that most of the addressed managers consider reputation as the most important factor of the competitiveness of their companies. Therefore, it is possible ... -
The level of use of public relations tools and evaluation of their impact on the reputation of chemical companies from the perspective of the Czech public
(11th International Scientific Conference “Business and Management 2020”, 2020)The article presents the results of primary quantitative research aiming to determine the extent to which PR tools are used by chemical companies towards the public (wide and local) in the Czech Re-public. It was found ... -
Maintenance as a tool for increasing the efficiency of chemicaltechnological process
(9th International Scientific Conference “Business and Management 2016”, 2016)Reliability, flexibility and speed belong among particularly valued parameters of contractor. In manufacturing companies, the achievement thereof is significantly limited by the reliability of production equipment. The aim ... -
Mezzanine capital and corporate bonds - the Czech experience
(7th International Scientific Conference “Business and Management 2012”, 2012)The paper is dedicated to the problems of mezzanine financing focussing on the specific types of corporate bonds. The first part defines the term mezzanine capital in the alternative concept and characterizes the properties ... -
Preference of forms of customer loyalty programs by clients of internet pharmacies
(7th International Scientific Conference “Business and Management 2012”, 2012)Tough market changes require new trading directions to go in servicing the target markets. In particular, it is about offering new ideas, emotional and symbolic values strengthening relationships of shoppers to the company ... -
Quantitative methods for support of managerial decision-making in logistics
(7th International Scientific Conference “Business and Management 2012”, 2012)The present entrepreneurial environment can be characterized by the speed of changes, rapidly developing ICT, and application of differentiated CRM, particularly in the area of logistics services. These all place high ... -
Relationship with customers: empirical research on networking in pharmacies business
(7th International Scientific Conference “Business and Management 2012”, 2012)Building and strengthening long-term relationships with customers on the principle of mutual benefit is an effective strategy to manage businesses and their networks in today's highly competitive en-vironment. Ever more ... -
Strengthening relationships in the value network through coordination activities of pre-production stages
(7th International Scientific Conference “Business and Management 2012”, 2012)In the current market environment, more successful are usually the companies that seek to create values not only for their own customers, but together with their partners they create a value network. Within the value network ... -
Tools for creating positive reputation with customers for chemical industrial enterprises
(10th International Scientific Conference “Business and Management 2018”, 2018)The scientific literature claims that a positive reputation is based on the effective management of all elements of the so-called corporate identity, i.e. corporate philosophy, culture, design, product and communication. ... -
Triple helix model in practice in the Czech republic
(7th International Scientific Conference “Business and Management 2012”, 2012)The paper deals with the problem of the triple helix model, from the points of view of both its theoretical basis and the practical effects of its application in the Czech Republic. The introduction explains the nature of ...