Browsing International Scientific Conference “Business and Management" by Subject "B2B"

Now showing items 1-3 of 3

    • Customer service quality in B2B market from the buyer’s perspective 

      Vlckova, Vladimira; Podskubkova, Lucie (10th International Scientific Conference “Business and Management 2018”, 2018)
      The importance of services for companies is significant and still increasing. Customers expect fulfilment of their requirements concerning not only the product, but also the quality of services relating to this product. ...

    • Didigitalization as an enabler of business model dynamics 

      Tesařová, Mariana; Krmela, Aleš; Šimberová, Iveta (11th International Scientific Conference “Business and Management 2020”, 2020)
      The purpose of the article is to answer a research question related to the extent of the impact of digitalization on a business model (BM) of a focal company. An original primary, qualitative research has been conducted. ...

    • The identification of the target e-space for the company’s advertising 

      Pabedinskaitė, Arnoldina; Davidavičius, Sigitas (7th International Scientific Conference “Business and Management 2012”, 2012)
      The development of information technology and the appearance of new marketing channels have led to the changes in marketing and the emergence of new scientific problems. The identification of the target e-space for the ...