Browsing International Scientific Conference “Business and Management" by Subject "chemical industry"
Now showing items 1-5 of 5
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Assessment of cooperation within chosen supply system in the czech chemical industry
(9th International Scientific Conference “Business and Management 2016”, 2016)Cost effective creation of value through integration of logistic processes is considered as a significant source of competitive advantage of applied logistics. This transition to supply systems with a dynamic structure ... -
The importance of building positive reputation of chemical industry companies for development of reationships within supply chains
(9th International Scientific Conference “Business and Management 2016”, 2016)Recent surveys on the B2B market in the Czech Republic show clearly that most of the addressed managers consider reputation as the most important factor of the competitiveness of their companies. Therefore, it is possible ... -
The level of use of public relations tools and evaluation of their impact on the reputation of chemical companies from the perspective of the Czech public
(11th International Scientific Conference “Business and Management 2020”, 2020)The article presents the results of primary quantitative research aiming to determine the extent to which PR tools are used by chemical companies towards the public (wide and local) in the Czech Re-public. It was found ... -
Maintenance as a tool for increasing the efficiency of chemicaltechnological process
(9th International Scientific Conference “Business and Management 2016”, 2016)Reliability, flexibility and speed belong among particularly valued parameters of contractor. In manufacturing companies, the achievement thereof is significantly limited by the reliability of production equipment. The aim ... -
Tools for creating positive reputation with customers for chemical industrial enterprises
(10th International Scientific Conference “Business and Management 2018”, 2018)The scientific literature claims that a positive reputation is based on the effective management of all elements of the so-called corporate identity, i.e. corporate philosophy, culture, design, product and communication. ...