Browsing International Scientific Conference “Business and Management" by Subject "relationship"
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Intentionality of corporate behaviour in relationships with market stakeholders
(7th International Scientific Conference “Business and Management 2012”, 2012)The study presents a theoretical analysis of the reasons for the intentionality of behaviour of the relationship entities in two perspectives i.e. a relational one and a relative one. The study puts forward a methodology ... -
Navigating innovation partnerships: challenges and opportunities in startup-corporate collaborations
(14th International Scientific Conference “Business and Management 2024”, 2024)Corporations actively pursue startups for rapid innovation, while startups seek to enhance their business models with larger companies’ support, creating an ideal partnership. However, the initiation of such relationships ...