Browsing 9th International Scientific Conference “Business and Management 2016” by Institution "Turiba University"

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    • The consumer loyalty formation process and its particularities in the retail sector 

      Liniņa, Iveta; Zvirgzdiņa, Rosita (9th International Scientific Conference “Business and Management 2016”, 2016)
      Retail sector has always played and important role in the national economy. Any business is tendet towards satisfaction of consumer desires and needs, albeit profits. In relationships between companies and consumers both ...