The role of technology acceptance model on email usage among academician in Malaysian public and private universities

Abstract

This study examines the levels and factors contributing to email usage among academician in Malaysian universities. The Technology Acceptance Model (TAM) was tested to investigate the relationship of perceived ease of use (PEOU) and perceived usefulness (PU) on email usage (U). By using survey questionnaires, data was collected from 274 academician in Malaysian public and private universities. Path analysis was conducted using SmartPLS 2.0 to examine the research model. This research found that email usage among academician in Malaysian private universities is significantly higher than Malaysian public universities, albeit the usage were high for both types of universities.