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dc.rights.licenseKūrybinių bendrijų licencija / Creative Commons licenceen_US
dc.contributor.authorTesařová, Mariana
dc.contributor.authorKrmela, Aleš
dc.contributor.authorŠimberová, Iveta
dc.date.accessioned2024-05-17T06:34:21Z
dc.date.available2024-05-17T06:34:21Z
dc.date.issued2020
dc.date.submitted2020-02-29
dc.identifier.isbn9786094762314en_US
dc.identifier.issn2029-4441en_US
dc.identifier.urihttps://etalpykla.vilniustech.lt/handle/123456789/154222
dc.description.abstractThe purpose of the article is to answer a research question related to the extent of the impact of digitalization on a business model (BM) of a focal company. An original primary, qualitative research has been conducted. It draws on multiple, in-depth case studies on a globally active B2B incumbent manufacturing companies that recently implemented a digital platform-based customer relationship management system. The data were gathered through participative observation and semi-structured interviews with system users and project leaders. The contribution of the research is in linking the business model dynamic change with a customer relationship management system (CRMS). It identifies the element HOW – value creation – as the mainly affected element of BM of the focal company.en_US
dc.format.extent11 p.en_US
dc.format.mediumTekstas / Texten_US
dc.language.isoenen_US
dc.relation.urihttps://etalpykla.vilniustech.lt/handle/123456789/154212en_US
dc.rightsAttribution 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/*
dc.source.urihttps://bm.vgtu.lt/index.php/verslas/2020/paper/view/562en_US
dc.subjectcustomer relationship managementen_US
dc.subjectdigitalizationen_US
dc.subjectbusiness model dynamicsen_US
dc.subjectmanufacturing companiesen_US
dc.subjectB2Ben_US
dc.titleDidigitalization as an enabler of business model dynamicsen_US
dc.typeKonferencijos publikacija / Conference paperen_US
dcterms.accessRightsLaisvai prieinamas / Openly availableen_US
dcterms.accrualMethodRankinis pateikimas / Manual submissionen_US
dcterms.alternativeSmart economic developmenten_US
dcterms.dateAccepted2020-05-06
dcterms.issued2020-05-08
dcterms.licenseCC BYen_US
dcterms.references30en_US
dc.description.versionTaip / Yesen_US
dc.contributor.institutionBrno University of Technologyen_US
dcterms.sourcetitle11th International Scientific Conference “Business and Management 2020”en_US
dc.identifier.eisbn9786094762307en_US
dc.identifier.eissn2029-929Xen_US
dc.publisher.nameVilnius Gediminas Technical Universityen_US
dc.publisher.nameVilniaus Gedimino technikos universitetasen_US
dc.publisher.countryLithuaniaen_US
dc.publisher.countryLietuvaen_US
dc.publisher.cityVilniusen_US
dc.description.grantnameThe concept of business management and development in an environment of multidisciplinary value creation networksen_US
dc.description.grantnumberFP-S20-6355en_US
dc.identifier.doihttps://doi.org/10.3846/bm.2020.562en_US


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