Now showing items 89-108 of 162

    • Institutions and entrepreneurship in Central and Eastern Europe: A four-country comparison of university students' perceptions 

      Manolova, Tatiana S.; Eunni, Rangamohan V. (7th International Scientific Conference “Business and Management 2012”, 2012)
      We compare and contrast the perceptions of the institutional environment for entrepreneurship among university students in four transition economies in Central and Eastern Europe: Bulgaria, Hungary, Latvia, and Russia, ...
    • An intelligence approach to city development 

      Liugailaitė-Radzvickienė, Laura; Jucevičius, Robertas (7th International Scientific Conference “Business and Management 2012”, 2012)
      The recent scientific literature about both development of cities and knowledge management is quite broad but the theoretical concept of how the city has to be managed in order to achieve its developmental objectives in ...
    • Intentionality of corporate behaviour in relationships with market stakeholders 

      Piwoni-Krzeszowska, Estera (7th International Scientific Conference “Business and Management 2012”, 2012)
      The study presents a theoretical analysis of the reasons for the intentionality of behaviour of the relationship entities in two perspectives i.e. a relational one and a relative one. The study puts forward a methodology ...
    • Interest rate as main determinants of the economy 

      Siroshtan, Yevhenii; Fedocov, Viktor (7th International Scientific Conference “Business and Management 2012”, 2012)
      In the context of globalization and post-industrial society the financial sector of economy manages the real sector. And that is why in order to deal with the processes of production and distribution of wealth in society ...
    • Investigating and reducing packaging and transport costs by GlS applications 

      Horvath, Adrian; Földesi, Peter; Mojzes, Akos; Takacs, Gabor (7th International Scientific Conference “Business and Management 2012”, 2012)
      Nowadays the various IT solutions provide possibilities in all fields of life for collect and make detailed analysis of data. With the help of these devices an opportunity presents itself to measure and re-cord the effects ...
    • Is fair value a plus or a minus for industrial company? 

      Talnagiová, Viktória; Černá, Ľubica (7th International Scientific Conference “Business and Management 2012”, 2012)
      Measurement of assets in financial accounting is extremely complex and it can be stated that it represents the basic problem of accounting, which determines the content and the explanatory ability of the financial statements. ...
    • Job performance evaluation as base for organisation operation improvement 

      Stachová, Katarína (7th International Scientific Conference “Business and Management 2012”, 2012)
      Evaluation of employees´ job performance is considered to be an important basis for current modern organisation to improve its functioning. Based on evaluation of actual work potential that organisation manages, and point ...
    • Key performance indicators as a basic element for a marketing efficiency measurement 

      Sychrová, Lucie; Šimberová, Iveta (7th International Scientific Conference “Business and Management 2012”, 2012)
      In today’s highly competitive environment it is not easy to acquire and retain customers. In or-der to develop business it is necessary to closely monitor the needs of the customers and offer them prod-ucts and services ...
    • The Latvian construction branch development’s problems as a result of the strategic management insufficiency 

      Staube, Tatjana; Geipele, Ineta (7th International Scientific Conference “Business and Management 2012”, 2012)
      The article provides the results of construction branch development issue in the Republic of Latvia for the economical recession period. The authors propose the analysis on the construction volumes and turnover within ...
    • Logistics and its environmental impacts 

      Vidová, Helena; Babčanová, Dagmar; Witkowski, Krzysztof; Saniuk, Sebastian (7th International Scientific Conference “Business and Management 2012”, 2012)
      Nowadays logistics plays a significant factor in competitive strategies based on leadership within costs, differentiation (also within logistics service), shortening time cycles and the use of the company's capacities. The ...
    • Logistics process management: neutralization of after-effects on the basis of compensatory mechanisms 

      Kopitov, Rostislav; Faingloz, Lev (7th International Scientific Conference “Business and Management 2012”, 2012)
      The target of research is the algorithms allowing one to ensure monitoring of logistic activities with a view of supporting improvements achieved at the overall process level. A peculiar feature of such a monitoring is the ...
    • Management of creative knowledge centers in the context of triple helix model 

      Augustinaitis, Arūnas; Reimeris, Ramojus (7th International Scientific Conference “Business and Management 2012”, 2012)
      This article examines the role and characteristics of Creative knowledge centers ("Valleys") in creative knowledge based society, article specifies the contexts and paradigms of Creative knowledge centers strategic planning, ...
    • The managerial loyalty and its assessment 

      Česynienė, Rima; Stankevičienė, Asta (7th International Scientific Conference “Business and Management 2012”, 2012)
      The goal of the article is to analyse the managerial loyalty, its indicators, components, and influence on subordinate loyalty. For this purpose the scientific works of foreign and Lithuanian authors were studied and the ...
    • Marketing as core instrument to implement sustainability strategy for a business world. The case of fast moving consumer goods 

      Rutkauskas, Aleksandras Vytautas; Lapinskaitė, Indrė (7th International Scientific Conference “Business and Management 2012”, 2012)
      This paper analyses sustainability through the context of business. There are many different approaches to marketing and sustainability correlation; in this paper some different aproaches are presented. Nowadays rising the ...
    • Marketing in high-technology firms 

      Pollard, David; Šimberová, Iveta (7th International Scientific Conference “Business and Management 2012”, 2012)
      This conceptual study addresses the marketing activities of high-technology firms with regard to their marketing approaches and the developing role of marketing as the firm grows. A review of the lit-erature is utilised ...
    • Marketing theory: experience marketing and experiential marketing 

      Same, Siiri; Larimo, Jorma (7th International Scientific Conference “Business and Management 2012”, 2012)
      Despite the fact that experiences are regarded as key concepts in marketing today, there are dif-ferent views and interpretations about the content of terms. The main objective of this article is to analyse the concepts ...
    • Men on parental leave in Hungary 

      Bencsik, Andrea; Juhász, Tímea (7th International Scientific Conference “Business and Management 2012”, 2012)
      It is no wonder that nowadays the reconciliation of work and family is also getting highlighted in social studies.For a long time, these studies concentrated on young mothers; however, researchers have realized that the ...
    • Mezzanine capital and corporate bonds - the Czech experience 

      Svědík, Jan; Tetřevová, Liběna (7th International Scientific Conference “Business and Management 2012”, 2012)
      The paper is dedicated to the problems of mezzanine financing focussing on the specific types of corporate bonds. The first part defines the term mezzanine capital in the alternative concept and characterizes the properties ...
    • Modelling process of new medical service ideas generation 

      Drejeris, Rolandas; Tvarijonavičienė, Eglė (7th International Scientific Conference “Business and Management 2012”, 2012)
      Medical Many medical practice administrators and marketing directors respond to patients and medical personal touches in order to find new service ideas. Organization can implement one or several ideas, but they can reveal ...
    • Multiple attribute decision making model for analysis of the crisis situation in the enterprise 

      Diushenalieva, Erkaiym; Ginevičius, Romualdas (7th International Scientific Conference “Business and Management 2012”, 2012)
      The Global Financial Crisis that hit the world in 2008 has influence nowadays. This Crisis has its reflection at every country in the World. And impact on Northern Europe too, particularly in Lithuania. In this situation ...