Now showing items 1-2 of 2

    • Can China develop its own luxury brands? A case study of clothing brands 

      Zhou, Changting; Zheng, Xiaosong (7th International Scientific Conference “Business and Management 2012”, 2012)
      Based on the prediction of Altagamma Worldwide Marker Monitor, Chinese luxury con-sumption will reach EUR18.5 billion in 2015, representing 20% of the global market and becoming the largest luxury market in the world. Since ...
    • Evaluation of competitive conditions in the PRC banking industry 

      Erol, Cengiz; Masood, Omar; Aktan, Bora; Sergi, Bruno (7th International Scientific Conference “Business and Management 2012”, 2012)
      As a fundamental component to any country’s overall economic system, People’s Republic of China’s (PRC) banking industry recently has seen rapid growth in line with the economic development of the country. This paper ...