Browsing 7th International Scientific Conference “Business and Management 2012” by Subject "measurement"

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    • Institutional measurement issues: an integrated approach 

      Grybaitė, Virginija (7th International Scientific Conference “Business and Management 2012”, 2012)
      n recent years social scientists have focused their attention on institutions and their impact on the economic performance of countries. Institutions are considered as one of the major determinants of economic growth and ...

    • Is fair value a plus or a minus for industrial company? 

      Talnagiová, Viktória; Černá, Ľubica (7th International Scientific Conference “Business and Management 2012”, 2012)
      Measurement of assets in financial accounting is extremely complex and it can be stated that it represents the basic problem of accounting, which determines the content and the explanatory ability of the financial statements. ...

    • Key performance indicators as a basic element for a marketing efficiency measurement 

      Sychrová, Lucie; Šimberová, Iveta (7th International Scientific Conference “Business and Management 2012”, 2012)
      In today’s highly competitive environment it is not easy to acquire and retain customers. In or-der to develop business it is necessary to closely monitor the needs of the customers and offer them prod-ucts and services ...