Browsing 12th International Scientific Conference “Business and Management 2022” by Subject "AdTech"

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    • Research on the use of AdTech in FinTech companies 

      Gustaitė, Akvilė; Miečinskienė, Algita (12th International Scientific Conference “Business and Management 2022”, 2022)
      The FinTech sector is booming with record funding and investment every year. It is no surprise that the industry is becoming remarkably attractive to new business players and, as a result, increasingly competitive. To cut ...