Rodyti trumpą aprašą

dc.rights.licenseKūrybinių bendrijų licencija / Creative Commons licenceen_US
dc.contributor.authorLinina, Iveta
dc.contributor.authorZvirgzdina, Rosita
dc.contributor.authorVevere, Velga
dc.date.accessioned2024-08-08T06:32:08Z
dc.date.available2024-08-08T06:32:08Z
dc.date.issued2022
dc.date.submitted2022-01-25
dc.identifier.isbn9786094762888en_US
dc.identifier.issn2029-4441en_US
dc.identifier.urihttps://etalpykla.vilniustech.lt/handle/123456789/154657
dc.description.abstractWithin the framework of this work, the authors want to study the theoretical foundations of consumer satisfaction, to understand the peculiarities of consumer satisfaction using chatbots. The artificial intelligence and its use is an integral part of modern business development, enabling companies to operate successfully in a competitive environment. This study identifies factors that influence consumer satisfaction with the use of chatbots to enable businesses to improve their use and become more competitive. The study uses both secondary data analysis and expert interviews, as well as a survey of chatbot users. The study describes the situation in the field of the use of chatbots in the Baltic States. T he study finds that personalized chatbots provide a higher level of consumer satisfaction. In order to achieve the goal of the research, three tasks were set: 1) to analyze the theoretical basis of consumer satisfaction and the introduction of chatbots; 2) describe the use of chatbots and their contribution to consumer satisfaction; 3) Explore user satisfaction with chatbots. A monographic or descriptive method was used to analyse the theoretical aspects of chatbots and their use, secondary data analysis and expert interviews were used to describe the situation, but user survey was conducted to study consumer attitudes using chatbots.en_US
dc.format.extent6 p.en_US
dc.format.mediumTekstas / Texten_US
dc.language.isoenen_US
dc.relation.urihttps://etalpykla.vilniustech.lt/handle/123456789/154478en_US
dc.rightsAttribution 4.0 Internationalen_US
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/en_US
dc.source.urihttps://bm.vgtu.lt/index.php/verslas/2022/paper/view/733en_US
dc.subjectchatboten_US
dc.subjectuser experienceen_US
dc.subjectconsumer satisfactionen_US
dc.titleEnsuring consumer satisfaction with chatbots in the Baltic Statesen_US
dc.typeKonferencijos publikacija / Conference paperen_US
dcterms.accessRightsLaisvai prieinamas / Openly availableen_US
dcterms.accrualMethodRankinis pateikimas / Manual submissionen_US
dcterms.alternativeBusiness technologies and sustainable entrepreneurshipen_US
dcterms.dateAccepted2022-03-24
dcterms.issued2022-05-13
dcterms.licenseCC BYen_US
dcterms.references19en_US
dc.description.versionTaip / Yesen_US
dc.contributor.institutionTuriba Universityen_US
dc.contributor.institutionEKA University of Applied Sciencesen_US
dcterms.sourcetitle12th International Scientific Conference “Business and Management 2022”en_US
dc.identifier.eisbn9786094762895en_US
dc.identifier.eissn2029-929Xen_US
dc.publisher.nameVilnius Gediminas Technical Universityen_US
dc.publisher.nameVilniaus Gedimino technikos universitetasen_US
dc.publisher.countryLithuaniaen_US
dc.publisher.countryLietuvaen_US
dc.publisher.cityVilniusen_US
dc.identifier.doihttps://doi.org/10.3846/bm.2022.733en_US


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