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dc.rights.licenseKūrybinių bendrijų licencija / Creative Commons licenceen_US
dc.contributor.authorUlbinaitė, Aurelija
dc.contributor.authorBelevičiūtė, Miglė
dc.date.accessioned2024-09-05T06:48:58Z
dc.date.available2024-09-05T06:48:58Z
dc.date.issued2024
dc.date.submitted2024-03-01
dc.identifier.citationUlbinaitė, A., & Belevičiūtė, M. (2024). User value creation determinants in the subscription video-on-demand business model: A literature overview. In New Trends in Contemporary Economics, Business and Management. Selected Proceedings of the 14th International Scientific Conference “Business and Management 2024”, pp. 292–299. https://doi.org/10.3846/bm.2024.1294en_US
dc.identifier.issn2029-4441en_US
dc.identifier.urihttps://etalpykla.vilniustech.lt/handle/123456789/154828
dc.description.abstractThe paper aims at documenting determinants that create user value in the subscription video-on-demand (SVOD) business model. It is a relevant topic to study due to increasing popularity of subscription business models and SVOD services; this was especially evident during COVID-19 pandemic. The authors performed an explorative scientific literature overview of this topic. The results show the eight main determinants that generate user value in the SVOD business model are the following: convenience and accessibility, genre and content diversity, content acquisition and creation, personalization and customization, quality and reliability, pricing and value proposition, branding and marketing, and technological advancements.en_US
dc.format.extent8 p.en_US
dc.format.mediumTekstas / Texten_US
dc.language.isoenen_US
dc.relation.urihttps://etalpykla.vilniustech.lt/handle/123456789/154651en_US
dc.relation.urihttps://etalpykla.vilniustech.lt/handle/123456789/154652en_US
dc.rightsAttribution 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/*
dc.source.urihttps://vilniustech.lt/bmen_US
dc.subjectstreamingen_US
dc.subjectvideo-on-demanden_US
dc.subjectsubscription business modelen_US
dc.subjectuser value determinantsen_US
dc.titleUser value creation determinants in the subscription video-on-demand business model: a literature overviewen_US
dc.typeKonferencijos publikacija / Conference paperen_US
dcterms.accessRightsLaisvai prieinamas / Openly availableen_US
dcterms.accrualMethodRankinis pateikimas / Manual submissionen_US
dcterms.alternativeIII. Business technologies and sustainable entrepreneurshipen_US
dcterms.dateAccepted2024-04-02
dcterms.issued2024-09-05
dcterms.licenseCC BYen_US
dcterms.references39en_US
dc.description.versionTaip / Yesen_US
dc.type.pubtypeP1d - Straipsnis recenzuotame konferencijos darbų leidinyje / Paper published in peer-reviewed conference publicationen_US
dc.contributor.orcidhttps://orcid.org/0000-0001-5025-7240, Ulbinaitė Aurelija
dc.contributor.orcidhttps://orcid.org/0009-0007-8693-2579, Belevičiūtė Miglė
dc.contributor.institutionVilnius Universityen_US
dcterms.sourcetitle14th International Scientific Conference “Business and Management 2024”en_US
dc.description.volumeIen_US
dc.identifier.eisbn9786094763632en_US
dc.identifier.eissn2029-929Xen_US
dc.publisher.nameVilnius Gediminas Technical Universityen_US
dc.publisher.nameVilniaus Gedimino technikos universitetasen_US
dc.publisher.countryLithuaniaen_US
dc.publisher.countryLietuvaen_US
dc.publisher.cityVilniusen_US
dc.date.firstonline2024-09-05
dc.identifier.doihttps://doi.org/10.3846/bm.2024.1294en_US


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Kūrybinių bendrijų licencija / Creative Commons licence
Except where otherwise noted, this item's license is described as Kūrybinių bendrijų licencija / Creative Commons licence