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    • Planning of digital marketing strategy formation 

      Ashtiani, Nafiseh Soleymani; Davidavičienė, Vida (Ekonomika ir vadyba: 22-osios jaunųjų mokslininkų konferencijos „Mokslas – Lietuvos ateitis“ teminė konferencija / Economics and Management: Proceedings of the 22nd Conference for Junior Researchers "Science - Future of Lithuania", 2019)
      A sustainable strategy in the digital world is the key to a successful digital marketing campaign. The importance of a digital marketing strategy which stays updated by itself is the novelty of this paper. The problem which ...