Browsing 2023 International Conference "Electrical, Electronic and Information Sciences“ (eStream)  by Subject "clustering quality evaluation"

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    • Comparative Analysis of the Applicability of Five Clustering Algorithms for Market Segmentation 

      Teslenko, Denys; Sorokina, Anna; Smelyakov, Kyrylo; Filipov, Oleksii (2023 IEEE Open Conference of Electrical, Electronic and Information Sciences (eStream), April 27, 2023, Vilnius, Lithuania, 2023)
      Customer communication is important in maintaining business sustainability, which can be tremendously improved by market segmentation. Clustering is a powerful tool to carry out market segmentation in an effective way. As ...