Browsing 8th International Scientific Conference “Business and Management 2014” by Subject "construction sector"
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The influence of market situation on diversification strategy of companies‘ activity
(8th International Scientific Conference “Business and Management 2014”, 2014)Companies' diversification is analyzed in various aspects. It is generally recognized, that, as adaptation to market strategy, which can be both very successful and very unsuccessful, this phenomenon is controversial. ... -
Innovation management in project oriented companies
(8th International Scientific Conference “Business and Management 2014”, 2014)Innovations as main tools that enable competitive advantage are crucial for business success of any enterprise. Therefore, they should be fostered systematically. The environment and the organisational culture within the ...